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Knut Are Vatne
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Fnugg Fonogram

Visual identity for a norwegian record label. Their primary focus is releasing content within the genres of minimal electronic music.

The name Fnugg means a small or tiny particle floating in the air like dust or snow. In its simplest form a particle can be rendered as a circle or a square. The latter soon became the foundation on which the identity was built upon, resonating with the electronic (digital/pixels) and minimalistic music coming from the label. Where possible typographic compositions and grid systems are all constructed with the square in mind, making it the most important visual tool of the identity alongside spaces of white and yellow.

The project is partially realistic, meaning the label exists but has not yet produced the amount of content presented below. For this reason most of the photos/cover art are stock images.

FNUGG FONOGRAM
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Copyright © 2024 Knut Are Vatne